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Core concepts, cutting-edge skill training.
Modern Management is a traditionally organized principles of management text that integrates core concepts with cutting-edge skill training—all while keeping the focus on application.
- Sales Rank: #261770 in Books
- Brand: Brand: Prentice Hall
- Published on: 2011-01-17
- Format: Abridged
- Original language: English
- Number of items: 1
- Dimensions: 10.60" h x 1.00" w x 8.40" l, 2.29 pounds
- Binding: Paperback
- 600 pages
- 12th edition
About the Author
Certo is a cofounder of WebSolvers, Inc., a consultancy specializing in developing ebusiness solutons for corporations. He is former dean and professor of management at the Crummer Graduate School of Business at Rollins College.
Most helpful customer reviews
0 of 0 people found the following review helpful.
My experience with amazon.com
By C.J. Coleman
I ordered a text book Modern Management for a college course I am taking. The price from amazon.com was lower than the price of the text on campus. More than that I placed my order and within two to three days the book was delivered to my door. Not only did I not have to pay a high price for the text book but I didn't have to leave home to get it. Thank Amazon.com.
0 of 0 people found the following review helpful.
It's ok
By JaneEve
It not the worst, but also not the best book I have had. I needed it for college and I am not sure how relevant it really is how I like it personally. All in one it does its job. The examples are nicely explained and it is not too hard to understand either. It's a good school book.
0 of 0 people found the following review helpful.
Case sheets are a snapshot rather than a definitive resource ...
By MBAgrad
Case sheets are a snapshot rather than a definitive resource on how to go about management decisions. Concepts lack real world analysis. Application analysis is 20/20, all looking into past actions rather than how to apply to future need.
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